Michael Stanfield
Vice President of Ticket & Suite Sales
Entering his 13th season with the club, Michael Stanfield is responsible for all of the Saints’ consumer marketing efforts – directing the sale of season and group tickets, supervising the lease of the Superdome’s luxury suites, overseeing the sale of all team merchandise as well as maintaining the club’s high standards of customer service and retention.
Entering his 13th season with the club, Michael Stanfield is responsible for all of the Saints’ consumer marketing efforts – directing the sale of season and group tickets, supervising the lease of the Superdome’s luxury suites, overseeing the sale of all team merchandise as well as maintaining the club’s high standards of customer service and retention.

Under his direction, the team has surpassed the majority of the club’s ticket sales milestones, including selling out on a season-ticket basis for the first time in franchise history in 2006 – a feat that has reached seven-straight seasons. In addition the club has leased every Superdome suite since the beginning of the 2008 season. Saints official merchandise has grown annually into one of the NFL’s top sellers, and Stanfield also supervises the ticket, suite sales and box office personnel on a daily basis, in addition to serving as the food and beverage service liaison with the Superdome.

Since Stanfield’s arrival in 2000, the Saints have sold out every contest in the Superdome but one. Prior to the 2006 season, an innovative season-ticket marketing program fueled the rise of filling the stadium on a season-ticket basis. Fans on all economic levels were reached in an effort to retain existing accounts and while cultivating new ones, and those efforts have built a waiting list that has continued to grow for season tickets for the first time in franchise history. In 2011, the team established a single-season regular season attendance record for games played at the Mercedes-Benz Superdome with 584,336 fans attending Saints games.

Stanfield has also helped oversee the institution of a direct mail and email database to generate ticket sales and excitement surrounding the club and initiated other creative promotional campaigns by using the club’s ever-expanding social and new media platforms.  The Saints have also been recognized as one of the top organizations in professional sports for their customer service initiatives and outreach programs, including being named the top professional sports organization by ESPN The Magazine in June (2010).

Stanfield has spearheaded another innovative program unique to the sports industry in launching and supervising an advertising sales staff for WVUE-TV, which was purchased by Saints Owner Tom Benson in 2008

A veteran of 25 years in the sports industry, Stanfield was promoted to vice president after serving as director of ticket sales and operation services for the Saints from 2000-05. The accomplishments of the Ticket & Suite Sales Department were numerous under Stanfield’s direction in his initial six years with the Saints, as the club posted a 36-straight game sellout streak and reached the former club-record of 53,000 season-ticket holders in 2003.

In 2007, Stanfield completed the Stanford Business School's Executive Education NFL-Stanford Program for Managers, an educational program and honor known league-wide as an important training ground for promising executives.

Stanfield is on the Board of Directors for the Saints Hall of Fame, and a member of the Super Bowl XLVII Host Executive Committee and National Sports Forum Steering Committee. A sports industry public speaker, Stanfield has given presentations at many national events. In 2011 Stanfield was named MVP of the Steering Committee of the National Sports Forum.

In prior work experience, he was Director of Ticket Sales for the Detroit Tigers from 1998-99, with the Major League Baseball club achieving a then-club record for ticket revenue over a two-year span.

Stanfield previously served as the Director of Ticket Sales for the Detroit Vipers in 1997, supervising sales and marketing for the International Hockey League club. That season, the Vipers led the IHL in attendance, averaging over 18,000 per game.

His stint with the Tigers was Stanfield’s second in Major League Baseball, as he was a member of the ticket sales staff for the Florida Marlins in 1993, the club’s inaugural season.

A graduate of St. Leo University (Fla.), Stanfield and his wife, Stacey, have a daughter, Olivia Grace. Stanfield currently serves on the Board of Directors for the St. Leo’s Alumni Association, and is an active speaker at numerous youth foundations and professional groups throughout the Gulf South.